{"id":3249,"date":"2020-05-26T10:14:02","date_gmt":"2020-05-26T10:14:02","guid":{"rendered":"https:\/\/spsetia.com\/?post_type=news&#038;p=3249"},"modified":"2025-08-07T17:39:04","modified_gmt":"2025-08-07T09:39:04","slug":"campaign-spotlight-fcb-malaysia-and-sp-setia-release-short-film-with-both-live-action-and-animation","status":"publish","type":"news","link":"https:\/\/spsetia.com\/zh\/news\/campaign-spotlight-fcb-malaysia-and-sp-setia-release-short-film-with-both-live-action-and-animation\/","title":{"rendered":"Campaign Spotlight: FCB Malaysia and SP Setia release short film with both live action and animation"},"content":{"rendered":"<p>KUALA LUMPUR, MALAYSIA \u2014\u00a0Advertising agency FCB Malaysia\u00a0produced a short film with a combination of animation and live action for\u00a0Malaysian property developer SP Setia\u00a0on Eid al-Fitr.<\/p>\n<p>FCB Malaysia was appointed by SP Setia after winning the creative pitch held earlier this year. The agency also secured a second, additional project in the quarantine months.<\/p>\n<p>\u201cThis year\u2019s celebrations may not be what we are used to but what makes it special is that we are all making the extra effort to stay connected and to stay together as a family,\u201d said\u00a0Ong Shi-Ping, the chief creative officer of FCB Malaysia.<\/p>\n<p>\u201cWhat makes this piece stand out is how concept and execution are inherently tied together, the animation element is an integral part of the idea.\u201d<\/p>\n<p><em>View the\u00a0<a href=\"https:\/\/www.youtube.com\/watch?v=2rCDZBz6P5I&amp;feature=youtu.be\" target=\"_blank\" rel=\"noopener\">film<\/a>\u00a0here<\/em><\/p>\n<p><b>Credits:<\/b><\/p>\n<p>Title: Jauh Di Mata Setia Di Hati<br \/>\nClient: S P Setia<br \/>\nChief Marketing &amp; Communications Officer: Tina Tong<br \/>\nHead, Group Brand Communications: Adelene Wong<br \/>\nManager Group Branding &amp; Communications: Andy Lee<br \/>\nSenior Executive, Group Branding &amp; Communications: Mohd Razswan Bin Rus<\/p>\n<p><strong>Agency: FCB Kuala Lumpur<\/strong><br \/>\nCo-owner &amp; Chief Executive Officer: Shaun Tay<br \/>\nCo-owner &amp; Chief Creative Officer: Ong Shi Ping<br \/>\nCreative Director: Tjer<br \/>\nCreative Strategist: Mandy Chock<br \/>\nCreative Group Heads: James Voon &amp; Jonathan Chan<br \/>\nSenior Designers: Chong Woey Shin &amp; Felicia Lee Hui En<br \/>\nCopywriter: Izham Fazely<br \/>\nHead of Account Management: Sharon Rodrigues<br \/>\nAccount Director: Diana Chua<br \/>\nAccount Executive: Tim Lee<br \/>\nSenior Producer: Wira Chon<\/p>\n<p><strong>Production House: PRS Productions (M) Sdn Bhd<\/strong><br \/>\nExecutive Producer: ST Fah<br \/>\nFilm Director: Telly Koay<br \/>\nCo-Director &amp; Offline Editor: Sherwynn Victor<br \/>\nProduction Assistant: Xuan Lee<br \/>\nVisualizer: Kong Hwee<\/p>\n<p><strong>Post House: Meccanica Efx<\/strong><br \/>\nPost Producer: Fiefa Wan<br \/>\nOnline Editor: Hamman<br \/>\nGraphic &amp; Animator: Alvin Ng &amp; Amin<br \/>\nColourist: Ooi Yi Jing<\/p>\n<p><strong>Audio House: The Rec Room<\/strong><br \/>\nAudio Producer: Xin Yu<br \/>\nMusic Composer: Kieran<br \/>\nAudio Engineer: Jhen Thoo<\/p>\n<p>&nbsp;<\/p>","protected":false},"excerpt":{"rendered":"<p>KUALA LUMPUR, MALAYSIA \u2014\u00a0Advertising agency FCB Malaysia\u00a0produced a short film with a combination of animation and live action for\u00a0Malaysian property developer SP Setia\u00a0on Eid al-Fitr. FCB Malaysia was appointed by SP Setia after winning the creative pitch held earlier this year. The agency also secured a second, additional project in the quarantine months. \u201cThis year\u2019s [&hellip;]<\/p>\n","protected":false},"featured_media":3250,"template":"","news_category":[16],"township-news":[],"venues-news":[],"class_list":["post-3249","news","type-news","status-publish","has-post-thumbnail","hentry","news_category-general"],"acf":[],"_links":{"self":[{"href":"https:\/\/spsetia.com\/zh\/wp-json\/wp\/v2\/news\/3249","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/spsetia.com\/zh\/wp-json\/wp\/v2\/news"}],"about":[{"href":"https:\/\/spsetia.com\/zh\/wp-json\/wp\/v2\/types\/news"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/spsetia.com\/zh\/wp-json\/wp\/v2\/media\/3250"}],"wp:attachment":[{"href":"https:\/\/spsetia.com\/zh\/wp-json\/wp\/v2\/media?parent=3249"}],"wp:term":[{"taxonomy":"news_category","embeddable":true,"href":"https:\/\/spsetia.com\/zh\/wp-json\/wp\/v2\/news_category?post=3249"},{"taxonomy":"township-news","embeddable":true,"href":"https:\/\/spsetia.com\/zh\/wp-json\/wp\/v2\/township-news?post=3249"},{"taxonomy":"venues-news","embeddable":true,"href":"https:\/\/spsetia.com\/zh\/wp-json\/wp\/v2\/venues-news?post=3249"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}