
{"id":2894,"date":"2023-05-29T05:22:54","date_gmt":"2023-05-29T05:22:54","guid":{"rendered":"https:\/\/spsetia.com\/?post_type=news&#038;p=2894"},"modified":"2025-08-11T16:26:52","modified_gmt":"2025-08-11T08:26:52","slug":"s-p-setias-new-coo-to-strengthen-its-operating-model-growth-via-transformation","status":"publish","type":"news","link":"https:\/\/spsetia.com\/zh\/news\/s-p-setias-new-coo-to-strengthen-its-operating-model-growth-via-transformation\/","title":{"rendered":"S P Setia&#8217;s new COO to strengthen its operating model &#038; growth via transformation"},"content":{"rendered":"<p>Datuk Zaini Yusoff has been appointed as S P Setia Bhd&#8217;s new chief operating officer (COO), beginning July 1, 2023, to strengthen the company&#8217;s operating model and promote growth via transformation.<\/p>\n<p>According to a statement, Zaini will report to the company&#8217;s chief executive officer, Datuk Choong Kai Wai.<\/p>\n<p>&#8220;Promoting Zaini is part of our internal succession planning. We truly have the best-in-class team, and with him taking on the COO role, I&#8217;m confident we will continue to progress strongly in 2023 with a robust operating model that will empower our team to deliver an unmatched calibre of properties and services to our customers,&#8221; said Choong.<\/p>\n<p>Zaini, a civil engineer, is currently the executive vice president of S P Setia, a position which he has held since July 1, 2020.<\/p>\n<p>He joined S P Setia in 2017 as divisional general manager following the acquisition of I &amp; P Group Sdn Bhd by S P Setia.<\/p>\n<p>Before joining S P Setia, Zaini,was the COO of I &amp; P Group Sdn Bhd.<\/p>\n<p>He started his career at Penang City Council, Asia Control System Impac and Shimizu Corporation before joining I &amp; P Group in 1991 and subsequently rising through the ranks within the organisation.<\/p>","protected":false},"excerpt":{"rendered":"<p>Datuk Zaini Yusoff has been appointed as S P Setia Bhd&#8217;s new chief operating officer (COO), beginning July 1, 2023, to strengthen the company&#8217;s operating model and promote growth via transformation. According to a statement, Zaini will report to the company&#8217;s chief executive officer, Datuk Choong Kai Wai. &#8220;Promoting Zaini is part of our internal [&hellip;]<\/p>\n","protected":false},"featured_media":2895,"template":"","news_category":[16],"township-news":[],"venues-news":[],"class_list":["post-2894","news","type-news","status-publish","has-post-thumbnail","hentry","news_category-general"],"acf":[],"_links":{"self":[{"href":"https:\/\/spsetia.com\/zh\/wp-json\/wp\/v2\/news\/2894","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/spsetia.com\/zh\/wp-json\/wp\/v2\/news"}],"about":[{"href":"https:\/\/spsetia.com\/zh\/wp-json\/wp\/v2\/types\/news"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/spsetia.com\/zh\/wp-json\/wp\/v2\/media\/2895"}],"wp:attachment":[{"href":"https:\/\/spsetia.com\/zh\/wp-json\/wp\/v2\/media?parent=2894"}],"wp:term":[{"taxonomy":"news_category","embeddable":true,"href":"https:\/\/spsetia.com\/zh\/wp-json\/wp\/v2\/news_category?post=2894"},{"taxonomy":"township-news","embeddable":true,"href":"https:\/\/spsetia.com\/zh\/wp-json\/wp\/v2\/township-news?post=2894"},{"taxonomy":"venues-news","embeddable":true,"href":"https:\/\/spsetia.com\/zh\/wp-json\/wp\/v2\/venues-news?post=2894"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}